How to get A $30,000 PhD in Bacardi Part III: Lessons Learned

So what are the takeaways? If you have read Part I and Part II then you know the framework for the story of Piedmont Cruises and Dr. Bacardi. So let’s take a look at some […]

How to get A $30,000 PhD in Bacardi Part II: Good Food

Part II of a three part story about the usefulness of a PhD.

It takes six months.

The Professional Individual Contributor is a subset of the more common term ‘white collar worker’ (WCW).  I don’t use the term white collar worker because that WCW also encompasses management, both perceived (supervisor or director […]

Setup for Failure

Never believe it is as simple as when they say the last guy just didn’t do what was needed.

Building the Business: Social Media – Not so social after all

Social media sometimes doesn’t make the connections we think it will.